UWA Supports Digital Economy and Industry Integration Seminar for Developing Countries with Exchange Activities in Shenzhen

On October 28, 32 participants from nine countries, including South Africa, Egypt, Mexico and Mauritius, visited the UHD World Association (UWA) in Shenzhen for training and industry exchange. They were attending a seminar on digital economy and industry integration for developing countries. UWA co-organized the event with the Gongxi Industry and Standards Innovation Service Center. The program covered UHD audiovisual innovation, industry integration and digital economy trends, and included visits to leading Shenzhen tech companies.

Focusing on the digital economy, building an international exchange platform

As digital transformation deepens worldwide, the integration of digital technology and the real economy is driving industrial upgrading and growth. UHD video is a key application of next-generation information technology. It is increasingly converging with AI, smart devices, digital content and broadcasting, creating new use cases and growth opportunities.

The seminar combined thematic training, case sharing and company visits. It showed how China’s UHD industry has advanced in technology, standards and deployment, and gave participating countries a platform to learn from as they explore their own paths. It was also a practical step in UWA’s efforts to deepen international cooperation.

Showcasing UHD innovation and industry integration in practice

In the morning, participants visited UWA and experienced innovations such as HDR Vivid and Audio Vivid up close. They learned how UHD technology is applied across content production, distribution and display.

(Photo: UWA Secretary-General Zhang Wengang introduces UWA’s work to the participants)

UWA Secretary-General Zhang Wengang (Vincent Zhang) gave an overview of UWA’s work. He shared its efforts in technical standards, ecosystem building and international cooperation, and how it promotes collaborative innovation and open development in the UHD industry.

(Photo: Participants at the thematic session)

In the thematic sessions:

• Wang Chongbo, Deputy Director of Production and Broadcasting at Shenzhen Media Group, drew on Shenzhen Satellite TV’s 4K channel, which uses HDR Vivid and Audio Vivid, to show how the technology is used in broadcast production and transmission.
• Ji Honglei, Chief Expert in Display and Systems at TCL, discussed UHD display trends and the direction of display innovation across diverse applications.
• Wang Jiantai, Vice President and Chief Marketing Officer of Zhiju Xinlian, presented on “Jupiter SR Made. Real.” and related technology and industry practice.

Participants gained a clearer picture of how the industry works together, from core technology and standards to content production and end devices, and of what UWA has achieved in standards and ecosystem building.

Visiting Shenzhen tech companies: digital technology meets the real economy

(Photo: Participants visit Tencent)

In the afternoon, participants visited Tencent’s Binhai Building to see how a digital technology company approaches innovation, digital services and ecosystem building. They then visited Unilumin in Bao’an’s Fuhai area to learn about LED display technology and its applications.

(Photo: Participants visit Unilumin)

The visits gave participants a look at Shenzhen’s digital economy chain, from digital content and technology platforms to smart displays, and at how digital technology empowers the real economy.

Deepening open cooperation for global digital industry innovation

UWA is an international, non-governmental, industry-based, non-profit organization founded in China. It is committed to advancing UHD audiovisual innovation, building standards and developing the global industry ecosystem together. Through technical standards and cooperation mechanisms such as HDR Vivid, Audio Vivid and Spatial Vivid, it promotes collaborative innovation along the industry chain and helps bring advanced audiovisual technology to more countries and regions.

The seminar showcased innovation in China’s UHD and digital economy sectors. It also created an important opening for technical exchange, industry connections and international cooperation between UWA and developing countries. In the future, UWA will continue to uphold openness, cooperation and mutual benefit. It will deepen exchanges with global industry partners and institutions, and help integrate UHD audiovisual technology with the digital economy, contributing to global digital industry innovation.